AUGUST 17, 2025 | 10AM- 6PM

WHITE BAY PASSENGER TERMINAL, SYDNEY HARBOUR

The secret is out!

MFO is back and bigger than ever—bringing together the best the industry has to offer, all under one roof, for one day only!

Get ready for an unforgettable day filled with industry icons, next-level activations and hands on education that will transform your business. MFO25 is where creativity meets innovation—and YOU need to be there.

FOR THE FIRST TIME

MFO BUSINESS

Learn from powerhouses like our very own Jose Bryce-Smith on how to shift your mindset, grow your business and get out of your own way. Be inspired by industry leaders on how to scale with intention, motivate your team, marketing best practice, client consultations and retail.

LEARN HOW TO GO VIRAL ON

SOCIAL MEDIA

Learn from Social Media superstars like Kim Haberley on how to go viral, because we believe growing your online presence is just as important as growing behind the chair. Gain valuable insights on how to define your personal brand, create captivating content, and how to foster an engaged community.

GIVEAWAYS, ACTIVATIONS & SURPRISES

Thousands of $$ worth of the best brands given away throughout the day! More to be revealed soon, but let’s just say you will not be disappointed! Shh...did we mention TikTok will be there?

MFO AFTER DARK

As the sun sets over Sydney Harbour, we move into MFO After Dark—the most exclusive after-party, an opportunity to network with industry leaders in a vibrant and unforgettable atmosphere, at a top-secret location!

Join the Movement

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